Never Again, a non-profit organization, needed a strong identity, so we collaborated with the legendary artist Peter Max to incorporate his iconic dove into the logo, creating branding that leaned more into streetwear than traditional non-profit visuals.
With the visual identity established, we developed a mobile-first website built on WordPress, integrating e-commerce functionality and a seamless guest donation system.
To further amplify the brand, we launched a comprehensive advertising campaign, ensuring widespread visibility across various platforms while maintaining consistency with the new branding and visual identity.
