Never Again, a non-profit organization, needed a strong identity, so we collaborated with the legendary artist Peter Max to incorporate his iconic dove into the logo, creating a memorable and powerful brand. With the visual identity established, we developed a mobile-first website built on WordPress, integrating e-commerce functionality and a seamless guest donation system. To further amplify the brand, we launched a comprehensive advertising campaign, ensuring widespread visibility across various platforms while maintaining consistency with the new branding and visual identity. The result was a unified, dynamic digital presence that resonated with their mission and supporters alike.