In addition to providing art direction for the digital, print, and video deliverables, we redesigned their web presence with a suite of unique templates for their massive network of dental offices.

Additionally, we created an internal campaign for the offices to promote Invisalign. Included within the campaign were promotional products, a rewards program, and an SMS-driven communication strategy.

We also added copywriting across the deliverables and developed storyboards for motion graphics and TV spots.