Heartland Dental

AdvertisingCopywritingCreative DirectionPackagingPrint DesignUI/UX
Working with Fusion92, we supported Heartland Dental and their network of 2000+ dental offices by providing creative direction and design for their "It Starts With Us" social-media first campaign, a redesigned web presence with unique templates for each office, and custom promotional products for staff.

In addition to providing art direction for the digital, print, social media, and video deliverables, we redesigned their web presence with a suite of unique templates for their massive network of dental offices.

Additionally, we created an internal campaign for the offices to promote Invisalign. Included within the campaign were promotional products, a rewards program, and an SMS-driven communication strategy.

We also added copywriting across the deliverables and developed storyboards for motion graphics and TV spots.