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National Geographic: Explorer Gift Guide

Creative DirectionUI/UX
The Explorer Gift Guide was the first National Geographic product to feature integrated e-commerce that tied into the National Geographic store.
National Geographic

The Explorer Gift Guide was a collaboration between the Editorial, Sales & Innovation and Special Projects teams that served as an interactive holiday catalog for National Geographic.

Each product was available for purchase online or in-store and it featured the first social media sharing functionality for a Nat Geo digital product.

I handled the UI/UX and the development of the microsite.